This is meant to educate and be a resource for people on a range of GA topics from types of tracking to what exactly is being calculated to even cover some common issues seen recently. So either start at the top and read the whole post or click on a specific topic and just read […]
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When conducting link audits, people usually look for risks rather than opportunities. By paying attention to what happens to Googlebot crawling external links to your site, you can usually find multiple ways to retain link equity and rank better as a result. This post should be useful for anyone working with big websites or old […]
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As someone who spends a lot of time dealing with maths (the joys of data vis development!), I spend a lot of time entrenched in statistics. Whilst that’s great fun, or so I like to think, I’m always aware that there’s a lot of people out there who were never really taught the why behind […]
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“SEO’s don’t need to code.” Strictly speaking this is true, but it’s a bit like saying it’s not worth learning your times tables. Sure, you can cruise along just fine without this skill – by relying on a calculator or copying the kid next to you – but it’s almost certainly going to make your […]
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Fusion Tables: A brief overview Fusion Tables is a free web service provided by Google that has been around since about 2009, although it’s not perhaps as widely used as other applications like Google Docs it is still a really powerful tool that can leverage some great results. The sky is definitely the limit when […]
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“It’s been a long road. Getting from there to here.” I used to watch Star Trek Enterprise, and that was the opening lyric in the theme tune. Those words stick to me like glue, bringing gushingly happy, familiar sensations whenever I hear them. If you’re a Star Trek fan, this is something you understand. That’s […]
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More than several years ago now, some of my closer colleagues will remember SEOgadget had been subjected to a directory submission blast. Two, in fact. The domain had been submitted to around 2,000 adult website directories (sigh), and a batch submission to Directory Maximiser. I acted on the adult directory list – in fact I […]
The post Link Auditing: Removing A Penalty From an Old Domain appeared first on Builtvisible – A Creative Digital Agency.
Imagine the scene: you’re embarking on the first few moments of a website diagnostic for your SEO audit. You disable JavaScript in your toolbar of choice and off you head, hopeful to discover a JS only navigation and a bunch of site architecture problems. If you’re still finding your feet in the world of technical […]
The post The Basics of JavaScript Framework SEO in AngularJS appeared first on Builtvisible – A Creative Digital Agency.
Normal SEO advice dictates that text in images is sub-optimal. Google can parse it, but it usually won’t: Why rely on Google expending more processing cycles to understand your content when you could just give them the text to parse? Since most Ecommerce sites tend to be a little thin on the ground for on-page […]
The post Using Optical Character Recognition for Better On-Page SEO appeared first on Builtvisible – A Creative Digital Agency.
An OK story teller can tell someone else’s story. A good story teller can invent a story. A great story teller knows exactly how to tell their own story. Consider the skills required by the modern digital marketer, an accomplished digital marketer. Story telling: research, the ability to imagine and craft great creative and promote […]
The post Know How It’s Built: “Cool” Isn’t Good Enough appeared first on Builtvisible – A Creative Digital Agency.